1

"I don't want to grow up"- Toys 'R' Us

Image: Liao Je Wei

No kid on Earth doesn't love toys, and Toys 'R' Us knew this too well. Their unforgettable commercial, "I Don't Want to Grow Up, I'm a Toys 'R' Us Kid," is proof of that. Remember it? Of course, you do!

Launched in the 1980s, this ad was a hit. The kids' voices repeatedly stating, "I don't want to grow up," immediately brings the brand's name to mind. In addition to the catchy line, the commercial also showcased a wide variety of toys available in stores, which are—of course—the reason why kids never want to grow up!

2

"Give me a break"- Kit Kat

Image: Abi Schreider

Kit Kat has successfully tied itself to the joy of taking a break , thanks in large part to its iconic jingle: "Give me a break, give me a break, break me off a piece of that Kit Kat bar!" Feeling like dancing?

We're sure you've caught yourself singing this line more than once in everyday life. The infectious tune has lived rent-free in our minds since the ‘80s when the commercial first debuted. In it, chefs, firefighters, builders, office workers, and people from all walks of life—including children—hold up a Kit Kat bar, smiling and dancing as they politely ask for their well-deserved break.

3

"Plop plop fizz fizz"- Alka-Seltzer

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For a jingle to stand out, it needs to be both consistent and effective . And Alka-Seltzer's most famous jingle nailed it perfectly.

"Plop, plop, fizz, fizz, oh what a relief it is!" is the catchy jingle that hit the radio in 1953. With two simple words, it shows us how to use the product: "Plop" (drop the tablet into a glass of water), "fizz" (watch it dissolve), and then, relief!

Later adapted for TV, the commercial featured Alka-Seltzer's mascot, Speedy , who explained the product's benefit: "Those speedy bubbles relieve your upset stomach and headache fast! For acid indigestion alone, Alka-Seltzer Gold."

4

"Sometimes you feel like a nut"- Almond Joy and Mounds

Image: Jessica Loaiza

As brands offer a variety of products, they often look for unique ways to differentiate each one, creating distinct commercials to highlight the essence of each product. But Almond Joy and Mounds, produced by the same company, did the opposite: they were united in the same commercial.

"Sometimes you feel like a nut, sometimes you don't. Almond Joy's got nuts, Mounds don't." Not only is it funny and catchy, but it's also crystal clear: although the bars look similar, there’s one key difference. Yep, the nuts ! So, which one is your favorite?

5

"Mmm Mmm Good" – Campbell's Soup

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Sometimes, the simplest approach is the most effective, right? And that was demonstrated by Campbell's when it launched its famous jingle "Mmm Mmm Good." You've probably heard it!

What's the expression you use when you taste something that's delicious? That's right: Mmm! The canned soup brand exploited this universal expression to the fullest by adding it to its commercials and consistently evoking a cozy, homey vibe. By doing so, they connected the product with the kind of food we all prefer: homemade .

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"My Bologna Has a First Name"- Oscar Mayer

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Almost everyone knows how to spell " bologna ," and that's largely thanks to Oscar Mayer's catchy 1973 jingle. Remember that one?

In the famous commercial, a young boy sings, "My bologna has a first name, it's O-S-C-A-R/ My bologna has a second name, it's M-A-Y-E-R/ Oh, I love to eat it every day, and if you ask me why, I'll say/ 'Cause Oscar Mayer has a way with B-O-L-O-G-N-A." The catchy tune and playful lyrics became a cultural phenomenon, making the brand name synonymous with the product. It was a highly effective marketing tactic!

Kids and adults alike couldn't stop spelling out this fun jingle, which still plays in our minds to this day.

7

"Meow, meow, meow, meow…"- Meow Mix

Image: Matheus Queiroz

Sometimes, we wish our pets could talk to us. It's a fantasy explored by many cartoons and some famous movies. But if your cat could talk, what would it ask for as its favorite meal? Hard to guess, right? Meow Mix, the cat food company, decided to give us an answer.

In its 1970s commercial, a kitten "sings" the catchy jingle, "Meow, Meow, Meow, Meow, Meow, Meow, Meow," while the visuals clearly show that the cat is asking for Meow Mix's delicious food. Associating the very sound of the animal with the brand name was a very clever move!

8

"Like a Good Neighbor"- State Farm

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You know a jingle is good when it's been around for decades , and that's the case with the iconic "Like a good neighbor, State Farm is there" from the well-known insurance company.

The jingle was written in 1971, and since then, it has become one of the most recognized jingles in commercial history.

Sung warmly and softly, the jingle conveys the idea that the insurance company will always be there for the customers, whatever they need, providing a sense of security and reliability.

9

"I'm A Big Kid Now"- Huggies Pull-Ups

Image: Jimmy Conover

Cuteness is a great way to connect with an audience, and Huggies, the famous diaper and pull-up brand, understands this perfectly.

And the proof of this is its iconic jingle, "I'm a big kid now!" This line represents the transition from diapers to training pants and the start of the potty training process.

The commercial, which debuted in 1992, features a young child proudly telling his parents about all the things he can do now that he's a "big kid." It highlights the joy and pride of this milestone for both toddlers and their parents. The jingle was a big hit and became one of the brand's most famous.

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"I'm Lovin' It" - McDonald's

Image: Road Ahead

When you think of McDonald's advertisements, it's impossible not to remember the legendary "I'm Lovin' It."

Although it's newer than some other jingles on this list, "I'm Lovin' It" debuted in 2003 and quickly became an iconic part of the McDonald's brand. Along with the catchy "pa ra pa pa pa" hum, the jingle successfully linked the brand with the pleasure of enjoying a delicious burger.

Thanks to its simplicity and positive vibes, the jingle became a crucial part of the brand's identity and is etched in the memory of many Americans.

1

Luke Skywalker (Mark Hamill)

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Luke Skywalker is one of pop culture’s most beloved icons. In the first "Star Wars" movie, this young man goes from a life of solitude and safe boredom to a wondrous journey filled with lasers and space magic. Luke not only finds invaluable friends, mentors, and comrades, but he also discovers the purpose he has been looking for his entire life.

Mark Hamill portrayed this character for over 40 years, from his days as a young Jedi apprentice in 1977 "A New Hope", to Luke’s last days as a wise hermit in 2017 "The Last Jedi". You would think that being typecast for such a long time would discourage Hamil, but the actor seems to always be happy to portray Luke on the big screen.

2

Indiana Jones (Harrison Ford)

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Indiana Jones proved to an entire generation that archaeologists can be cool too! Harrison Ford first brought this iconic adventurer to life in the 1981 classic "Raiders of the Lost Ark", and continued to portray him for 4 more films, with the last one in the series (so far) being released in 2023.

Indiana is instantly recognizable through his wide-brimmed fedora, his trusted whip, and his quick-witted sense of humor. There’s not much we can say about this character that’s not already common knowledge, so we’ll end this entry with a less-known fact: Did you know that Indy’s full name is Dr. Henry Walton Jones, Jr?

3

Superman (Christopher Reeve)

Image: Jon Tyson

While up to date over 13 actors have portrayed " the Man of Steel " on film since the character’s creation in 1938, a pretty strong argument could be made that Christopher Reeve’s performance in the 1978 movie "Superman" truly brought this iconic superhero to life.

Reeve was just perfect for the part: He effortlessly brought a level of nuance and depth to Superman while still maintaining the warmth and disposition that made him a pop culture icon. In the end, Reeve is able to show us that, just like every American hero, Superman’s main source of strength is his heart.

4

Marty McFly (Michael J. Fox)

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Marty McFly , the quick-witted and hot-headed protagonist of the "Back to the Future" trilogy, was meant to represent a typical American teenager. And yet, Marty is by all means definitively way cooler than the average teenager: He is charismatic, an amazing guitar player (so much so that he "invented" rock n’ roll), and extremely proficient with his trusted skateboard.

Much of Marty’s legacy as a pop icon can be attributed to Michael J. Fox’s performance. This amazing actor was able to portray Marty’s coolness as well as his bravery, sensitivity, and daredevil ways. Almost 40 years have passed since the release of the first "Back to the Future", but most of us still get goosebumps whenever we see Marty and his iconic Delorean speeding up through time.

5

Ellen Ripley (Sigourney Weaver)

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Few sci-fi characters inspire the awe and admiration that Ellen Ripley does. The very first movie in the Alien series depicts her as a cool-headed and strategic leader, who almost single-handedly manages to defeat one of the deadliest creatures in the universe.

As the films went on, Ripley’s guts and strength continued to grow, saving the Earth from a full-blown alien invasion on at least three different occasions. Portrayed by legendary actress Sigourney Weaver, Ripley is to this day considered to be one of the toughest characters in this genre’s history.

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John McClane (Bruce Willis)

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Is John McClane the ultimate action hero? That’s definitively a heated debate, so it might be better to set that question aside for another article. However, no one can deny that Bruce Willis’ character in this groundbreaking series is one of the finest cops the NYPD has to offer.

Based on a character from the 1979 novel "Nothing Lasts Forever", John McClane is a sarcastic, wisecracking, and particularly skilled detective who finds himself in dangerous situations in which he is forced to single-handedly save the day. Willis has played McClane in five different films, which go from the original 1988 film to 2013’s "A Good Day to Die Hard".

7

Forrest Gump (Tom Hanks)

Image: Yosuke Ota

Some believe that Forrest Gump is the quintessential American protagonist, and with good reason: Whether it's his huge heart or a random stroke of luck, Forrest seems to always be at the right place at the right time. Not only that, but his personal story seems to be directly connected to major turning points during the latter half of the 20th century.

Portrayed by Tom Hanks in an outstanding performance that earned him an Academy Award, Forrest Gump is a simple-minded but warmhearted and extremely talented Alabama man who lives an extraordinary life. His search for his childhood love takes him on a journey throughout American history: Forrest teaches Elvis how to dance, helps expose the Watergate Scandal, and runs a three-year marathon across the United States.

8

The Man With No Name (Clint Eastwood)

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Let’s start this entry by addressing the elephant in the room: Yes, Clint Eastwood’s iconic cowboy character does have a name. In fact, he has several: In the three movies this laid-back and quiet gunslinger appears, he is called by several names including "Blondie", "Joe", and "Manco". However, the truth of the matter is that a man with many names is the same as a man with none, so in the end "The Man with No Name" seems like an appropriate title.

Eastwood played this taciturn antihero in "A Fistful of Dollars", "For a Few Dollars More", and "The Good, the Bad, and the Ugly." While his most notable characteristic is his silent manners, he is also instantly recognizable by his poncho and tan cowboy boots.

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Rocky Balboa (Sylvester Stallone)

Image: Zane Burko

Rocky’s story, both inside and outside the movie set, can be summed up into a single word: Resilience. In the first film, released in 1976, Rocky is an up-and-coming club boxer who risks it all at a shot at the heavyweight title. Likewise, Sylvester Stallone was a financially broke actor when he wrote the screenplay for "Rocky" in just three days. However, he resisted and persevered with his intent of playing the titular character, which eventually resulted in his most iconic movie role.

After the first movie became a huge hit, winning the Oscar for Best Picture, Stallone reprised this Philadelphia boxer in six different "Rocky" films. Not only that, Balboa has now taken on a mentor role in the franchise’s spin-off series "Creed".

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Rick Blaine (Humphrey Bogart)

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We’ll end this article with an American legend. The 1942 film " Casablanca " is now considered one of the most influential films of all time: It is consistently on the top of lists of the best films in history, and it was selected for preservation by the U.S. Congress in the National Film Registry. In that regard, much of what made this film so unforgettable comes from Humphrey Bogart’s performance as Rick Blaine, a cynical American expatriate with a heart of gold living in Casablanca, Morocco.

Alongside Detective Sam Spade, Rick is perhaps Bogart's most iconic character. His seemingly bitter persona hides the pain of his long-lost love Ilsa Lund, wonderfully portrayed by Ingrid Bergman. In the end, Boggart helps Ilsa and her husband escape the German army, showing his good nature before leaving Casablanca.

1

1959: (Now and Then There's) A Fool Such as I

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To better understand the music of the 1960s in the United States, one must first go back to the previous decade and revisit the major influences. The music of this era, especially rock and roll, stood out for its rebellious energy, strident guitar chords, and lyrics with messages of freedom.

And perhaps the greatest representative of this cultural change was the great Elvis Presley. In 1959 Elvis released "(Now and Then There's) A Fool Such as I". The song, composed by Bill Trader, had already been recorded years before by other artists, but the King of Rock 'n' Roll's version became a platinum record. Thanks to Elvis and other iconic musicians such as Bill Haley and His Comets, Chuck Berry, and Fats Domino, at the beginning of the 1960s the music world stood on the verge of a true revolution.

2

1960: Will You Love Me Tomorrow

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One of the groups that defined the sound of the 60s was The Shirelles, and one of the songs that helped them reach the top was "Will You Love Me Tomorrow", released in November 1960.

This song composed by Carole King and Gerry Goffin was not only The Shirelles' first number 1, but also became the first song by an African-American girl group to top the Billboard Hot 100 chart.

3

1961: Stand by Me

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"Stand by Me" is probably one of the most beloved songs of all time. Not only was this song a massive hit when singer-songwriter Ben E. King released it in 1961, it was later listed as "the fourth most performed song of the 20th century". No wonder! It was recorded over 400 times by many notable artists such as Otis Redding, John Lennon, Tracy Chapman, and Florence and the Machine, among others.

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1962: The Twist

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Originally this song was released in 1958 by Hank Ballard and the Midnighters and later covered by Chubby Checker in 1960. However, two years later something incredible happened that would not be repeated until 59 years later. Checker's version of "The Twist" resurfaced in January 1962 setting a record as the only song to reach number 1 in two different runs. Do you remember this amazing hit inspired by the twist dance craze?

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1963: Be My Baby

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Released in August 1963, "Be My Baby" was The Ronettes' biggest hit. Composed by legendary record producer and songwriter Phil Spector, this song is regarded as the quintessential example of his Wall of Sound recording technique.

"Be My Baby" reached number 2 in the U.S., has been played on radio and TV over 3 million times, and has influenced dozens of artists of the golden era of rock and pop music.

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1964: Oh, Pretty Woman

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Long before the famous film starring Julia Roberts and Richard Gere, "Oh, Pretty Woman" was an instant success. Released in August 1964, this song was the biggest hit of Roy Orbison, a major player in American popular music of the 1960s.

Orbison was inspired by his wife Claudette, which seems to have brought him luck: the song quickly reached number 1 and was later inducted into the Grammy Hall of Fame.

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1965: Like a Rolling Stone

Image: Brett Jordan

Right in the middle of the decade, the leading exponents of the music scene of the time seem to have reached the pinnacle of creativity. Many songs that are still iconic today were released in 1965: "I've Been Loving You Too Long (To Stop Now)" by Otis Redding, "I'll Feel a Whole Lot Better" by The Byrds, "The Sound of Silence" by Simon & Garfunkel, and "California Dreamin'" by the Mamas & the Papas.

But perhaps the one who broke the mold and changed the history of music forever was Bob Dylan with his mythical song "Like a Rolling Stone". The worldwide hit not only remained at number 2 on the US Billboard charts for three months (the first song of its length to do so) but also marked Dylan's transformation from folk singer to rock star.

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1966: God Only Knows

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Another turning point in the history of American music is the release of Pet Sounds by the Beach Boys. The album, released in May 1966, is made up of one hit after another: "Wouldn't It Be Nice" and "You Still Believe in Me", just to name a few.

But probably one of the record’s greatest songs is the sophisticated and innovative "God Only Knows". Despite being an unusual sound for the group, some consider it the most beautiful melody ever composed. Even great musicians like Paul McCartney have picked it as their favorite song of all time. Undoubtedly, it is a work of art born from the brilliant mind of Brian Wilson.

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1967: Sunday Morning

Image: Anastasia Saldatava

The debut studio album by the American rock band The Velvet Underground will forever be remembered for the famous banana on the cover designed by Andy Warhol and for being one of the most influential albums of the 60s.

Although the album was too controversial when it was released in March 1967 and initially was a commercial flop, over time the songs became legendary. For example, "Sunday Morning", with Nico's haunting vocals, a dreamy melody, and cheeky lyrics was recorded with the intention of making a hit. And in our humble opinion, it more than delivers!

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1968: I Heard It Through the Grapevine

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Although it had been recorded before by other Motown Records artists, Marvin Gaye’s version of "I Heard It Through the Grapevine" released in October 1968 is the one that went to the top of the Billboard Pop Singles chart and stayed for seven weeks. Since then, the song has been inducted into the Grammy Hall of Fame and is considered an acclaimed soul classic.

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1969: I Want You Back

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Another of Motown Records' iconic artists of the 1960s were the Jackson 5. "I Want You Back" is the first national single by the band in which a very young Michael Jackson took his first steps.

Released in October 1969 the song was performed on the band's first television appearances and became an instant hit. "I Want You Back" was number 1 on the Billboard charts and has sold over 6 million copies worldwide.

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Bonus: Bridge Over Troubled Water

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Despite the innovation experienced in rock and pop in the previous decade, the most successful song of 1970 was the work of a folk group, proving that the genre had not been forgotten and would forever be a staple of American music.

Recorded with a technique similar to Phil Spector's "Wall of Sound" and inspired by gospel music, "Bridge Over Troubled Water" was Simon & Garfunkel's most successful single. The song won five Grammy Awards, including Song of the Year. Since then, more than 50 artists —including Johnny Cash, Aretha Franklin, and Elvis Presley— have released their own version of the beloved hit.