General General 4 min read

THE MASCOT HALL OF FAME

Remember These 10 Beloved American Brand Mascots?

We may forget many things, but certain jingles and mascots of American brands stick with us forever. We are talking about those animals, characters, and even animated objects that have become cultural icons and have dominated the marketing world for years. Do any of them come to mind? Today, we're revisiting 10 U.S. brand mascots that have touched our hearts. If you are American, you'll recognize them instantly!

1
Mr. Peanut

Image: Tom Hermans

As familiar as snacking on a handful of peanuts, Mr. Peanut is a beloved symbol for us all. Incredibly, despite being a successful and recognizable character, Mr. Peanut's design only cost $5!

That's right, Planters Company created a contest in 1916 to find the ideal mascot. And guess who won? A 14-year-old boy! Antonio Gentile received $5 in exchange for his cute peanut-bodied mascot, to which the top hat and monocle were later added. Not only is his appearance sophisticated, but his name is, too. Mr. Peanut's full name is Bartholomew Richard Fitzgerald-Smythe. Fancy, right?

2
Tony the Tiger

Image: Sten Ritterfeld

One of the most famous felines, Tony the Tiger , the mascot of Kellogg's Frosted Flakes cereal , first appeared in a TV commercial in 1952, more than 70 years ago!

Despite his age, Tony still embodies the ideas of strength and energy that the brand wants to associate with its delicious cereals.

His distinctive muscular body and unique red scarf around his neck make him one of the most recognizable characters for people of all ages. He is just gr-r-reat!

3
Energizer Bunny

Image: danilo.alvesd

We've all wished we had the incredible energy of the Energizer Bunny , right?

This cute, drum-beating mascot first appeared in a TV commercial in the late 1980s. Its characteristic endless energy symbolizes the power of the brand's batteries, summed up in its classic catchphrase, "It keeps going and going and going..."

Over time, this little pink bunny with sunglasses has gained worldwide fame and has become one of the most recognizable brand mascots.

4
Mr. Clean

Image: JESHOOTS.COM

We've already seen tigers, rabbits, and even peanuts with eyes; now it's the turn of a human-shaped mascot.

Mr. Clean is the legendary mascot of the Procter & Gamble cleaning product line, famous for his look and accessories. With his white eyebrows, classic earring, bald head, and white T-shirt, the beloved Mr. Clean is impossible to miss.

Created in 1958, this mascot has changed very little since his first appearance, making him even more iconic. If you're looking for a Halloween costume, you know who to imitate this year!

5
Ronald McDonald

Image: Brett Jordan

Ronald McDonald , the clown of the most famous fast food chain, has become a global star.

Over the decades, children around the world have excitedly lined up to see him, greet him, and take pictures with Ronald in McDonald's stores.

Created in 1963, Ronald looked a bit different than he does today. Ronald's appearance has evolved, with changes to his costume and makeup, making him more vibrant and approachable. But the magic of this character is still intact.

6
Pillsbury Doughboy

Image: Pablo Lancaster Jones

If we discuss cute mascots, we can't forget the Pillsbury Doughboy . This little man made of dough has been wearing a chef's hat and a scarf since his birth in 1965 when he first appeared in a TV commercial.

While his appearance has remained the same, his name has changed a few times. Originally called "Jonathan Pillsbury," his name was changed to "Poppin' Fresh" in the 1970s, though today we all know him as Pillsbury Doughboy.

His playful personality is captured in his classic catchphrase, "Hoo-hoo!"

7
The M&M’s Spokescandies

Image: Sebastian Gómez

Who can say "no" to a handful of delicious M&M's ? Definitely not us! And as if their great taste weren’t enough, M&M's also has a series of mascots with varied personalities that know how to win us over.

The original characters emerged in the 1950s, and there were only two mascots: the Plain (milk chocolate) and the Peanut characters. This evolved over time, and more characters were added, each with different colors and qualities.

Today, some of the most recognized are Red, Yellow, and Green .

8
Martin the GEICO Gecko

Image: Tate Lohmiller

The GEICO insurance company's Gecko is definitely one of the most famous brand mascots in the country.

Born in 1999, this little Gecko first appeared in a commercial in which he talked to the viewers, trying to convince them to choose GEICO. This appearance was so successful that the friendly and witty Gecko has remained the company's mascot to this day.

One of the peculiarities of this character is his distinctive British accent, which sets him apart from other talking mascots.

9
Kool-Aid Man

Image: Roksolana Zasiadko

If you were one of the many Kool-Aid fans as a child, you probably remember the charming and unique Kool-Aid Man fondly.

With his pitcher-shaped body filled with Kool-Aid, the character first appeared on the product's packaging in 1954. It wasn't until over 20 years later that he made his first TV commercial, always smiling and uttering his traditional catchphrase, "Oh yeah!"

The now classic character became very popular and even had cameos in famous animated TV series!

10
Chester Cheetah

Image: Ryan Quintal

If you love snacks, you've probably smeared your fingers with Cheetos crumbs at some point, right? We get it; these cheesy snacks are simply irresistible.

And if you've ever tasted Cheetos, you're likely familiar with the famous Chester Cheetah . With its cool look and relaxed attitude, Chester Cheetah was created in 1986. This feline appeared in TV commercials and on Cheetos packages, always enjoying the snack and never without his trademark sunglasses.

His fame grew to the point that in the '90s, Chester starred in a couple of video games!

Geography Geography 5 min read

Stories carved by the Colorado River

The missing pieces of the Grand Canyon: 10 incredible facts

Image: jesus esteban

The Grand Canyon is bigger than Rhode Island. It's deeper than four Empire State Buildings stacked end to end. Its rocks are older than dinosaurs. But those stats alone don’t quite capture its immensity — and are hardly the most shocking. There are nuclear shelters, hidden villages, and billion-year mysteries involved. Read on to learn 10 lesser-known facts about the Grand Canyon.

1
There's an unexplained billion-year gap

Image: John Graybosch

Look closely at the canyon walls, and you'll notice something strange: a clean, sharp line where ancient rock simply stops, and a much younger layer begins directly above it.

This geological puzzle is called the "Great Unconformity," and it represents over a billion years of rock layers that are simply absent , as though that stretch of time never happened. In some spots, rock dated 1.8 billion years old sits directly beneath rock that is only 520 million years old. Where did the missing billion years go?

The leading theory involves the violent breakup of an ancient supercontinent, but scientists are still piecing it together.

2
During the Cold War, it hid a nuclear fallout shelter

Image: Lauri Väin from Tallinn, Estonia, CC BY 2.0, via Wikimedia Commons

During the Cuban Missile Crisis in 1962, the U.S. government converted part of the Grand Canyon Caverns into a fallout shelter. This dry cave system, more than 200 feet underground, was stocked with enough food and water to sustain 2,000 people. Naturally, it was never occupied, and the supplies were never used.

The caverns have since been transformed into a tourist attraction, with organized tours winding through the same underground chambers that were once intended as a refuge from nuclear war. You can even book a night's stay there.

3
The Federal Aviation Administration was founded after a crash over the canyon

Image: Alexandre Henry Alves

In 1956, two commercial passenger planes collided in midair over the eastern Grand Canyon, killing all 128 people on board both crafts. Rescue teams struggled to reach the wreckage deep inside the canyon, and the extreme heat of the crash had caused the planes' aluminum to fuse with the bedrock. There were no survivors.

The disaster exposed a terrifying truth: the U.S. air traffic control system was dangerously outdated, relying on pilots' visual estimates and rough guesswork from controllers , with no way to separate fast-moving aircraft from slow ones, or instrument-flying planes from those navigating by sight. Congress responded by passing legislation that created both the Federal Aviation Administration (FAA) and the National Transportation Safety Board.

4
A hoax suggested that an Egyptian civilization had lived there

Image: abdurrohman dzar

In 1909, the Arizona Gazette reported that an explorer named G. E. Kinkaid had discovered a vast underground citadel inside the canyon, filled with artifacts linked to ancient Egyptian civilization. He even claimed the expedition had been funded by the Smithsonian.

This story described hieroglyphics on the walls, mummies in the chambers, and relics pointing to a direct connection with the Egypt of the pharaohs. It was incredibly detailed, and it was, of course, a hoax. No evidence for any of Kinkaid's claims ever surfaced.

5
Fewer than 100 people have ever hiked its full length

Image: Abhishek Navlakha

Among the few people who have completed the through-hike of the Grand Canyon is Jen Hogan, the first woman to accomplish it, finishing her journey in 2021–2022.

It’s a full 800-mile length below the rim. The route involves extreme heat, flash floods, near-impassable areas, and stretches with no water or trail whatsoever. Around 60 or 70 people have reportedly accomplished it. This makes it one of the most exclusive feats on Earth.

6
The Grand Canyon's rocks predate dinosaurs entirely

Image: MARIOLA GROBELSKA

Visitors scanning the canyon walls for fossils are often surprised to learn they won't find any dinosaur bones here. The rock layers of the Grand Canyon are simply older than dinosaurs. This fact alone can be shocking: staring at its walls means staring at marine fossils from as far back as 1.2 billion years ago. Some of its caves hold the remains of ancient mammals. The canyon is a window into a world that existed long before the dinosaurs, when the land that is now Arizona lay beneath a shallow sea.

7
The park is bigger than Rhode Island

Image: AussieActive

Numbers alone rarely capture the Grand Canyon's scale, so here's a different approach. Rhode Island covers about 1,214 square miles, and the Grand Canyon National Park spans 1,904 square miles.

The canyon's depth exceeds four Empire State Buildings (which is 1,454 feet) stacked on top of one another. That’s 6,093 feet at its deepest point.

8
But it's not the deepest canyon on Earth

Image: Naeemphotographer2

For all its grandeur, the Grand Canyon does not hold the depth record. Pictured above, the Yarlung Tsangpo Grand Canyon in Tibet, China, plunges to 17,567 feet, which is nearly three times deeper. Carved by the Yarlung Tsangpo River as it cuts through the eastern Himalayas, that canyon is so remote and extreme that it remained largely uncharted until the late 20th century.

9
It is home to a pink rattlesnake found nowhere else on Earth

Image: Alexander Wong

The Grand Canyon Pink Rattlesnake has a pinkish-red coloring that matches the canyon's own distinctive rock walls so closely that it's nearly invisible. It is found nowhere else in the world. Officially classified as Crotalus oreganus abyssus , it has darker diamond-shaped markings along its back that deepen the camouflage further.

10
There's a village at the bottom: Supai Village

Image: joojoob27

For over 1,000 years, the remote village of Supai has been home to the Havasupai Tribe, the People of the Blue-Green Waters. It is located an eight-mile hike from the rim, but sits roughly 3,000 feet deep inside the Grand Canyon.

The U.S. Department of Agriculture has called it the most remote community in the contiguous United States, and it has no automobiles and no road access. The only ways in are on foot, by mule, or by helicopter. It is also the only place in the United States where the postal service still delivers mail by mule train.

Culture Culture 5 min read

MAKING HISTORY

From Mel Brooks to Viola Davis: 10 American stars who are EGOT winners

Image: Mirko Fabian

Have you ever heard of an EGOT artist? EGOT artists are a select group who've had the honor of receiving the four major entertainment awards in the United States: the Emmy, the Grammy, the Academy Awards, and the Tony Awards (hence the acronym of the name). Winning all four awards is an exceptional achievement, and only a small number of artists throughout history achieved this prestigious title. In this article, we've rounded up 10 of the most beloved American artists who reached EGOT status.

1
Richard Rodgers

Image: Dayne Topkin

Legendary composer Richard Rodgers was the first artist to achieve the EGOT. Over the course of his career, he composed 43 Broadway musicals and more than 900 songs. In addition to winning all four of the entertainment industry's top awards, Rodgers received a Pulitzer Prize, making him the first person to be awarded all five prizes.

In 1945, he won the Oscar for his song in the musical State Fair . Five years later, he received the first of his six Tonys for South Pacific (he would also win for The King and I and Pipe Dream , among others). In 1960 The Sound of Music gave Rodgers his first Grammy. Finally, in 1962, he completed the EGOT thanks to his composition for The Valiant Years , a documentary series about Winston Churchill.

2
Helen Hayes

Image: Alfred Cheney Johnston, Public domain, via Wikimedia Commons

In 1977, Helen Hayes became the first woman to earn the title of EGOT artist after winning a Grammy for Best Spoken Word Recording for Great American Documents . The famous actress, also known as "First Lady of American Theatre", received her first Academy Award in 1931 for The Sin of Madelon Claudet —in 1970, she would receive another for _Airport_—.

A few years later, she won two Tony Awards for Happy Birthday and Time Remembered , and an Emmy for the Schlitz Playhouse of Stars series. But that's not all. Hayes was such a significant artist for American culture that, in 1986, she received the Presidential Medal of Freedom and the National Medal of Arts in 1988.

3
Marvin Hamlisch

Image: Lucas Alexander

Composer Marvin Hamlisch, who gained fame and critical acclaim for a prolific career working on the soundtracks of dozens of films and plays, finally achieved his fourth distinct award in 1995. It was due to an Emmy for the music and lyrics for Barbra: The Concert.

By the mid-1970s, he had already won three Academy Awards for The Way We Were and The Sting , four Grammys, and a Tony for A Chorus Line . Did we mention that he also received a Pulitzer Prize? Certainly, Hamlisch was one of the most accomplished artists of the 20th century.

4
Mel Brooks

Image: Felipe Vieira

With a career spanning over seven decades , director, comedian, and screenwriter Mel Brooks has won multiple prizes and distinctions, including all four of the entertainment industry's top awards, a Kennedy Center Honor, a Hollywood Walk of Fame star, and a National Medal of Arts, among many others.

Brooks finally became an EGOT artist in 2001. The artist won four Emmys for Outstanding Writing Achievement in Variety and as a guest actor on the sitcom Mad About You ; three Grammys as a composer and comedian; an Academy Award for Best Original Screenplay; and three Tony Awards for the theatrical version of The Producers , the most awarded musical in the history of Broadway.

5
Whoopi Goldberg

Image: Library of Congress Life, CC0, via Wikimedia Commons

The star of The Color Purple , the beloved Whoopi Goldberg, is the first African-American to achieve EGOT status. In 1986, she received her first award, a Grammy for Best Comedy Album. In 1990, she added another accolade to her list with an Academy Award for Best Supporting Actress for Ghost .

In addition, in 2002, Goldberg won both the Tony Award as a producer of the musical Thoroughly Modern Millie and her first Daytime Emmy for Beyond Tara: The Extraordinary Life of Hattie McDaniel —in 2009, she would win another for The View .

6
Mike Nichols

Image: cottonbro studio

American film and theater director Mike Nichols, known for masterpieces such as Who's Afraid of Virginia Woolf? , Silkwood , and Working Girl, fell short of the EGOT in the 1960s. However, he finally earned the coveted title in 2001, when he received two Emmy Awards for his TV movie Wit .

In 1962, he was awarded a Grammy for his comedy show with Elaine May. Two years later, he won the first of his nine Tonys for the theatrical version of Barefoot in the Park . In 1967, Nichols received an Oscar for directing the mythical The Graduate . The Emmy had to wait 34 more years, but fortunately, it ended up arriving four years before he died in 2014.

7
Jennifer Hudson

Image: Kazuo ota

Did you know that Jennifer Hudson is the youngest woman to become EGOT? She earned the title in 2022, when she won a Tony for producing the Broadway show A Strange Loop .

Hudson already had an Oscar for Best Supporting Actress for Dreamgirls , a Grammy for her 2009 debut studio album, and a Daytime Emmy for her role as executive producer on Baby Yaga .

From rising to fame for her appearance on the third season of the reality series American Idol to being inducted into the Hollywood Walk of Fame, the 42-year-old actress and singer is one of the most promising artists of the 21st century.

8
John Legend

Image: Lijo Joseph

In 2018, singer, songwriter, and producer John Legend made history by becoming the first African American man to achieve EGOT status. In addition, Legend is the first person to receive the four awards in four consecutive years.

The artist can proudly boast 18 Grammys, including Best New Artist and Best R&B Album. In 2014, he received an Academy Award as composer of the song "Glory" for the movie Selma , while three years later, he won a Tony Award as co-producer of the revival of the classic Jitney . Lastly, in 2017, Legend gained EGOT status by winning an Emmy for Outstanding Variety Special as producer of Jesus Christ Superstar . The musical was a television special in which he also appeared as the lead actor.

9
Viola Davis

Image: Mirko Fabian

It's no secret that American actress Viola Davis is one of the most outstanding artists of her generation. Fortunately, her hard work was finally recognized when, in 2023, she received the last award she needed to join the distinguished EGOT group: the recording of her memoir Finding Me got a Grammy for Best Audio Book.

Previously, Davis had won an Oscar for Best Supporting Actress for Fences , an Emmy for Outstanding Lead Actress in a Drama Series for her role as criminal defense attorney Annalise Keating in How to Get Away with Murder , and the Tony for her performance in King Hedley II .

10
Robert Lopez

Image: Marius Masalar

"Let it Go", the popular theme song from Disney's animated movie Frozen, has been playing since 2013 and remains a commercial success to this day. That may explain why composer Robert Lopez has become the youngest person to enter the EGOT hall of fame. Moreover, he is the only one to have two of each of these awards.

In 2004, the American songwriter won a Tony Award for Avenue Q . The streak continued with two Emmys for his work in the animated musical series Wonder Pets! The Broadway show The Book of Mormon gave him his first Grammy and two new Tonys. Lopez completed the medal count in 2014 with an Academy Award for Frozen, and in 2018, he was recognized for "Remember Me" from Coco .

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