General General 4 min read

THE MASCOT HALL OF FAME

Remember These 10 Beloved American Brand Mascots?

We may forget many things, but certain jingles and mascots of American brands stick with us forever. We are talking about those animals, characters, and even animated objects that have become cultural icons and have dominated the marketing world for years. Do any of them come to mind? Today, we're revisiting 10 U.S. brand mascots that have touched our hearts. If you are American, you'll recognize them instantly!

1
Mr. Peanut

Image: Tom Hermans

As familiar as snacking on a handful of peanuts, Mr. Peanut is a beloved symbol for us all. Incredibly, despite being a successful and recognizable character, Mr. Peanut's design only cost $5!

That's right, Planters Company created a contest in 1916 to find the ideal mascot. And guess who won? A 14-year-old boy! Antonio Gentile received $5 in exchange for his cute peanut-bodied mascot, to which the top hat and monocle were later added. Not only is his appearance sophisticated, but his name is, too. Mr. Peanut's full name is Bartholomew Richard Fitzgerald-Smythe. Fancy, right?

2
Tony the Tiger

Image: Sten Ritterfeld

One of the most famous felines, Tony the Tiger , the mascot of Kellogg's Frosted Flakes cereal , first appeared in a TV commercial in 1952, more than 70 years ago!

Despite his age, Tony still embodies the ideas of strength and energy that the brand wants to associate with its delicious cereals.

His distinctive muscular body and unique red scarf around his neck make him one of the most recognizable characters for people of all ages. He is just gr-r-reat!

3
Energizer Bunny

Image: danilo.alvesd

We've all wished we had the incredible energy of the Energizer Bunny , right?

This cute, drum-beating mascot first appeared in a TV commercial in the late 1980s. Its characteristic endless energy symbolizes the power of the brand's batteries, summed up in its classic catchphrase, "It keeps going and going and going..."

Over time, this little pink bunny with sunglasses has gained worldwide fame and has become one of the most recognizable brand mascots.

4
Mr. Clean

Image: JESHOOTS.COM

We've already seen tigers, rabbits, and even peanuts with eyes; now it's the turn of a human-shaped mascot.

Mr. Clean is the legendary mascot of the Procter & Gamble cleaning product line, famous for his look and accessories. With his white eyebrows, classic earring, bald head, and white T-shirt, the beloved Mr. Clean is impossible to miss.

Created in 1958, this mascot has changed very little since his first appearance, making him even more iconic. If you're looking for a Halloween costume, you know who to imitate this year!

5
Ronald McDonald

Image: Brett Jordan

Ronald McDonald , the clown of the most famous fast food chain, has become a global star.

Over the decades, children around the world have excitedly lined up to see him, greet him, and take pictures with Ronald in McDonald's stores.

Created in 1963, Ronald looked a bit different than he does today. Ronald's appearance has evolved, with changes to his costume and makeup, making him more vibrant and approachable. But the magic of this character is still intact.

6
Pillsbury Doughboy

Image: Pablo Lancaster Jones

If we discuss cute mascots, we can't forget the Pillsbury Doughboy . This little man made of dough has been wearing a chef's hat and a scarf since his birth in 1965 when he first appeared in a TV commercial.

While his appearance has remained the same, his name has changed a few times. Originally called "Jonathan Pillsbury," his name was changed to "Poppin' Fresh" in the 1970s, though today we all know him as Pillsbury Doughboy.

His playful personality is captured in his classic catchphrase, "Hoo-hoo!"

7
The M&M’s Spokescandies

Image: Sebastian Gómez

Who can say "no" to a handful of delicious M&M's ? Definitely not us! And as if their great taste weren’t enough, M&M's also has a series of mascots with varied personalities that know how to win us over.

The original characters emerged in the 1950s, and there were only two mascots: the Plain (milk chocolate) and the Peanut characters. This evolved over time, and more characters were added, each with different colors and qualities.

Today, some of the most recognized are Red, Yellow, and Green .

8
Martin the GEICO Gecko

Image: Tate Lohmiller

The GEICO insurance company's Gecko is definitely one of the most famous brand mascots in the country.

Born in 1999, this little Gecko first appeared in a commercial in which he talked to the viewers, trying to convince them to choose GEICO. This appearance was so successful that the friendly and witty Gecko has remained the company's mascot to this day.

One of the peculiarities of this character is his distinctive British accent, which sets him apart from other talking mascots.

9
Kool-Aid Man

Image: Roksolana Zasiadko

If you were one of the many Kool-Aid fans as a child, you probably remember the charming and unique Kool-Aid Man fondly.

With his pitcher-shaped body filled with Kool-Aid, the character first appeared on the product's packaging in 1954. It wasn't until over 20 years later that he made his first TV commercial, always smiling and uttering his traditional catchphrase, "Oh yeah!"

The now classic character became very popular and even had cameos in famous animated TV series!

10
Chester Cheetah

Image: Ryan Quintal

If you love snacks, you've probably smeared your fingers with Cheetos crumbs at some point, right? We get it; these cheesy snacks are simply irresistible.

And if you've ever tasted Cheetos, you're likely familiar with the famous Chester Cheetah . With its cool look and relaxed attitude, Chester Cheetah was created in 1986. This feline appeared in TV commercials and on Cheetos packages, always enjoying the snack and never without his trademark sunglasses.

His fame grew to the point that in the '90s, Chester starred in a couple of video games!

General General 3 min read

Presidential bill

10 surprising things U.S. presidents actually pay for themselves!

Image: Allef Vinicius

You might think that once someone becomes president, the wallet goes into permanent retirement and everything becomes magically gratis. Think again. U.S. presidents pay for quite a few things out of pocket , and some will definitely surprise you. Here are 10 expenses that even the most powerful person in the country cannot avoid. Which one shocks you the most?

1
Groceries

Image: Maria Lin Kim

Sure, the kitchen is massive, and the chef is part of the deal. But when a new First Family moves into the White House, the fridge is not stocked. The President and their family pay for their own food, just like the rest of us. Former First Lady Michelle Obama confirmed it herself. No rent, sure, but groceries are their responsibility. Fair is fair, right?

2
Interior decorations

Image: Lucas de Moura

The White House has its official historic look, but every family wants to make it feel like home. Artwork, new drapes, or a different couch are all allowed, but none of it goes on the government’s tab. If the First Family wants it, they buy it.

3
Personal homes

Image: Patrick Perkins

Even though 1600 Pennsylvania Avenue is home base for four or eight years, the president still owns their personal home . All the upkeep, bills, and maintenance back home stay their responsibility.

4
Designer clothing

Image: Highlight ID

You might assume designers line up to dress presidents and first ladies for free. Not so. Any clothing they wear, whether off the rack or high fashion, comes out of their own funds . Sometimes designers lend outfits, but any fashion bills are never part of the White House budget.

5
Dry cleaning

Image: Anton Savinov

And speaking of clothing, special garments don’t clean themselves. While the White House has its own laundry, t he president and family pay for dry cleaning of personal items . Those designer suits and gowns come with a personal laundry tab.

6
Hairstylists

Image: Gabriela

Just like designer clothes, everything related to the First Family’s personal grooming is billed to them . When you’re photographed daily, hair matters. But those stylists? They’re not government employees. Every trim, blowout, and touch-up is paid for privately by the First Family.

7
Vacations and accommodations

Image: Rod Long

Yes, even presidents need a break. When the First Family travels on personal vacations, they foot the bill for their own lodging, food, and fun. Transport and security are covered, but hotels, dinners, and souvenirs? That’s on them.

8
Private events outside the White House

Image: Zoshua Colah

Presidents don’t exactly get to do whatever they please, but if they plan a private dinner or event away from official grounds , they’re responsible for the costs. No taxpayer-funded parties here.

9
Private staff

Image: DuoNguyen

On a similar note, whenever extra waiters, musicians, or planners for a private gathering in the White House are needed, those staff members are hired and paid by the First Family directly. Throwing a soiree at the Executive Mansion might sound glamorous, but the bill lands squarely in their own inbox.

10
Gifts for other dignitaries

Image: Nina Mercado

Diplomatic gifts are a tradition, and there’s even a special office that helps choose the perfect item for each foreign leader. Depending on the gift and especially if it’s a personal one, the President may have to pay for it themselves. As long as it is diplomatic, the Government pays for it, but if the gift is based on a personal relationship, that comes out of the Chief’s pocket.

General General 6 min read

Fossil treasures

10 jaw-dropping dinosaurs discovered in America

Image: Fausto García-Menéndez

The territory of the United States is a real goldmine for paleontologists. Over the years, some of the most impressive and well-preserved dinosaur fossils in the world have been discovered in our country. From the likable Apatosaurus to the fearsome Tyrannosaurus rex, the finds have provided a fascinating glimpse into prehistoric life. Read on to learn about the 10 most famous and influential American dinosaurs.

1
Anchisaurus

Image: Simon Infanger

Anchisaurus is one of the first dinosaurs discovered in American territory, although it was not correctly identified at the beginning. The first fossil of this herbivore was found in East Windsor, Connecticut , in 1818, but it was then believed to be part of a human skeleton. In subsequent years, other specimens of this species were uncovered in the area.

It measured 8 to 20 ft in length and lived 210 million years ago in the Portland Formation, Northeastern United States. In the late Triassic and early Jurassic periods, the Connecticut Valley was a dry, steep depression, and it was possible to pass from here to the east and the center of what is now Africa. This explains why some dinosaurs lived both in America and other continents.

2
Triceratops

Image: photo_steff

One of the most iconic dinosaurs found in America is the Triceratops, a herbivore that lived 70 to 65 million years ago, right at the end of the Age of Dinosaurs, in the Late Cretaceous. Its name derives from Greek and means "face with three horns". One of the largest horned dinosaurs**,** it stood around 7.5 ft tall and weighed about 5 rhinoceroses, the equivalent of 10 tons.

Fossils of this dinosaur have been found in abundance in the Hell Creek Formation in Montana and South Dakota. No fossils of this dinosaur have been found on any other continent. Triceratops has been the state dinosaur of Wyoming since March 1994.

3
Allosaurus

Image: WikiImages

Allosaurus was one of the largest carnivores of the Jurassic period and its remains in the United States have been found mainly in the Morrison Formation, which covers states such as Colorado, Utah, and Wyoming. It lived 155 to 145 million years ago in North America, Africa, Australia, and possibly China. Also, did you know that the Allosaurus fragilis is the state fossil of Utah?

This bipedal dinosaur was an agile hunter with powerful jaws and sharp teeth. It was a theropod, not as huge as the largest carnivore, Tyrannosaurus rex, but just as fearsome. Allosaurus was bigger than an elephant and heavier than a rhino. Its name means "different lizard" due to its rare concave vertebrae.

4
Stegosaurus

Image: ariesa66

Another inhabitant of the Morrison Formation was the Stegosaurus, famous for its dorsal plates and spines on its tail, which it used for defense. Stegosaurus used to walk on all fours, grazing on low vegetation. Its head was perfectly adapted to this way of feeding. It was first described in 1877 by Yale paleontologist Othniel Charles Marsh, and its name means "roof(ed) lizard".

This Jurassic herbivore has been discovered in several states in the western United States. Scientists have found many fossils, showing that it was a very common creature for 10 million years, despite its tiny brain, small head, and useless teeth. The discovery of the Stegosaurus has helped them better understand the anatomy and behavior of armored dinosaurs.

5
Tyrannosaurus rex

Image: Elly Enn

Is Tyrannosaurus rex the most famous dinosaur on the planet? Portrayed by pop culture to the hilt, this formidable predator is known for its gigantic size, razor-sharp teeth, and bipedal posture. However, its popularity has a logical explanation. T. rex is also one of the best-represented dinosaurs in the fossil record, with several complete specimens discovered, particularly in the states of Montana, South Dakota, and Wyoming.

Based on bones found in the late 19th century, paleontologist Henry Fairfield Osborn recreated the first drawing of this gigantic creature. He named it Tyrannosaurus rex, meaning "tyrant lizard king," because it is believed to have been the most dangerous dinosaur and the largest land carnivore of all time. Although it is estimated that up to 1.7 billion T. rex dinosaurs lived on Earth, only about 30 nearly complete skeletons have been found. Think about that!

6
Deinonychus

Image: Steve Wrzeszczynski

This small but ferocious theropod lived during the Cretaceous period about 115-108 million years ago. Deinonychus is known for its sickle-shaped claws on its feet, used for hunting. Its name, unsurprisingly, means "terrible claw". Like all bipeds, it moved only on its hind legs and is believed to have been able to run at 25 miles per hour: more than the average Olympic champion.

Deinonychus fossils were found in Utah, Oklahoma, Montana, and Wyoming, in rocks of the Cloverly Formation and Antlers Formation. The study of this species, beginning in the 1960s, revolutionized the way scientists thought about dinosaurs, providing fascinating new insight into smaller predators.

7
Ankylosaurus

Image: mdherren

Ankylosaurus is one of the best-known armored dinosaurs, which lived at the end of the Cretaceous period. It had bony protrusions on its head and all over its body as protection against the teeth and claws of predators. The armor was made up of small plates of bone welded together, constituting a shell as effective as that of turtles.

This gigantic herbivore roamed the jungles of North America about 68-66 million years ago, almost as well protected as a modern tank. The first specimen of Ankylosaurus was found in 1906 in the Hell Creek Formation, near Gilbert Creek, Montana. Other fossils of this species were discovered in other parts of Montana and Alberta, Canada, in the following years. However, to this day, it has not been possible to obtain a complete skeleton.

8
Hadrosaurus

Image: Jordyn St. John

The first Hadrosaurus fossils were discovered by William Parker Folke, an amateur paleontologist, in 1838 in Haddonfield, New Jersey. The excavation site, known as the Hadrosaurus foulkii Leidy site, is now a National Historic Landmark. Hadrosaurids are known for their duck-billed mouth, with a powerful jaw containing several rows of teeth for chewing all kinds of leaves.

In 2004, scientists found a mummified Hadrosaurus specimen in North Dakota. This fossil is extremely unusual and valuable, as dinosaur soft tissue including skin and muscle is rare. This find allows us to learn more about this species and how they lived 67 million years ago.

9
Diplodocus

Image: michaelwedermann

Diplodocus means "double beam" and is so named because of the double bones in its tail. This was one of the longest animals on earth. It was about 79-85 ft long, 15 ft high, and weighed 15 tons. It could reach the tops of towering trees for food, and its small head allowed it to forage in vegetation where few other dinosaurs could reach.

Although some Diplodocus fossils were discovered earlier near Cañon City, Colorado, the most notable find came a few years later. In 1899, Funded by Scottish-American steel tycoon Andrew Carnegie, members of the Carnegie Museum of Natural History found a well-preserved Diplodocus skeleton in the Morrison Formation of Sheep Creek, Wyoming. With these fossils, the museum created a composite mount that became very popular and even got to tour the world.

10
Apatosaurus

Image: Cup of Couple

Apatosaurus is one of the best-known sauropods that inhabited North America during the Jurassic period. These herbivorous giants, with their long necks and tails, have also been discovered in the Morrison Formation, mainly in Colorado and Utah. It is believed to have lived 150 million years ago, at the end of the Jurassic period.

Apatosaurus could reach 69-75 ft in length, 20 tons in weight, and was one of the largest sauropods. It had a long neck containing 15 huge bones supported by powerful muscles that allowed it to feed on the leaves of the tallest trees. Perhaps this dinosaur sounds familiar. It has been the inspiration for numerous beloved animated characters: Littlefoot from The Land Before Time and Arlo and Poppa Henry from Pixar's The Good Dinosaur are Apatosauruses.

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