1

Disney: A signature of magic

Image: Gui Avelar

Some logos inspire happiness at first glance, don’t you think? Walt Disney’s logo is a perfect example for us. It’s playful and inviting, and that’s because it’s modeled after Walt Disney’s very own signature, or at least an artistic version of it.

The truth is that Walt’s actual handwriting looked pretty different from the logo we know today because he changed his signature frequently, making it nearly impossible to determine if this version was ever truly his. In any case, it was very successful, and if you ask us, this logo screams "happily ever after."

2

McDonald’s: Golden arches or hidden symbol?

Image: Janet Ganbold

The moment you see a golden "M," your mouth starts watering, doesn’t it? However, the famous Golden Arches weren’t always part of McDonald’s logo history.

Back in the 1950s, they were part of the restaurant’s architecture, we mean actual arches on either side of the building!

When designing a logo, the company leaned into that imagery to create something unforgettable. Well, they definitely did it! And we’re lovin’ it!

3

Coca-Cola: Scripted for success

Image: Efekan Akyüz

That classic Coca-Cola logo has remained surprisingly consistent since 1887. The secret? A font called Spencerian Script, which was highly fashionable back in the late 19th century.

The smooth, flowing letters give it a friendly, approachable feel, it’s like an invitation to "have a Coke and a smile."

Over the years, the brand played with design elements (remember the old glass bottles?), but the logo’s handwritten charm never wavered. The old-school way truly is the best way in some cases.

4

Dove: A symbol of softness

Image: Akshay Bandre

Some logos are so powerful, that you can almost taste them. In this case, you can smell and feel it at the same time. Have you ever noticed the graceful bird on Dove products? That dove isn’t just for show, it represents peace, gentleness, and care , which is exactly what the brand aims to evoke.

When Dove first launched in 1955, its messaging was all about moisturizing and being kind to your skin. The logo, paired with the brand’s soothing colors, reinforces that sense of softness. It’s one of those designs that just feels good, even before you try the products.

5

Amazon: The smile that points the way

Image: Christian Wiediger

The story behind the name is quite fascinating, but let’s focus on the logo. Amazon’s logo isn’t just a smile—it’s a smile with a purpose. Look closely, and you’ll notice the arrow stretches from "A" to "Z," symbolizing the company’s goal to offer everything you could ever need.

And that curved arrow? It’s designed to look like a grin, giving the brand a friendly, customer-first vibe. With a logo this clever, it’s no surprise they’ve grown into an online shopping powerhouse. This is the kind of logo we like—what about you?

6

Google: The colors of curiosity

Image: sarah b

At first glance, one might think Google just put together the letters, chose random colors, and launched the site. But that’s definitely not the case—this logo is packed with meaning.

To begin with, they are not random colors, they are primary colors, chosen to represent creativity and approachability .

As for the unexpected green "L," it’s a nod to the idea that Google likes to break the rules (in a good way, of course). Over the years, the company has refreshed the logo’s font and shading, but the vibe remains the same. And let’s not forget about the festive Doodles—they’re genius!

7

Starbucks: From the sea to your cup

Image: Athar Khan

That green mermaid on your Starbucks cup? She’s actually a two-tailed siren, inspired by an old Norse woodcut. Why a siren, you may ask? Well, the brand wanted to evoke the allure of coffee as something irresistible —like a siren’s call.

Over time, the logo has evolved, losing the "Starbucks Coffee" text to let the siren shine on her own. Curious enough, the first design included the name of the company on the outer part of the circle, but they decided to eliminate that and let the siren do all the luring work on her own!

8

FedEx: The arrow you didn’t see

Image: Jan Rosolino

FedEx has one of the sneakiest logos in the business world. Between the "E" and the "X," there’s a hidden arrow that represents speed and precision . And once you see it, you can’t unsee it!

This wasn’t the original version, though. Designed in 1994, the logo is a masterclass in subtlety and clever branding, much like Amazon’s. It’s a perfect fit for a company that prides itself on delivering packages quickly and efficiently.

9

Domino’s: Three dots, infinite pizza

Image: Miroslav Denkov

Speaking of logos you can taste, right? Domino’s logo features three dots, which represent the first three locations of the pizza chain .

Originally, the company planned to add a new dot for every store they opened. Can you imagine if they had kept that idea? They quickly realized that wouldn’t work with their explosive growth.

Paired with the iconic red and blue colors, the logo is as comforting as a fresh box of pizza. And let’s be real—who doesn’t love their pizza?

10

Tesla: An electric secret

Image: Tesla Fans Schweiz

Tesla’s sleek, futuristic logo isn’t just a fancy "T"; it’s actually a nod to the company’s cutting-edge tech. The "T" is designed to resemble a cross-section of an electric motor, tying into Tesla’s mission of revolutionizing transportation .

Pair that with its clean lines and modern vibe, and you’ll see that the logo feels as innovative as the cars themselves. It’s a perfect example of branding that matches the product: bold, forward-thinking, and undeniably cool. What do you think?

11

Levi’s: A stitch in time

Image: Mnz

Few pieces of clothing are as iconic as a pair of Levi’s, right? That’s because both the item and the logo are equally simple, bold, and instantly recognizable .

The classic red tab is the result of eight redesigns. The first version of the logo included two horses pulling in opposite directions of a pair of jeans, trying to rip them—and failing, of course! But that was just the beginning.

The logo we know today was introduced by the same designer who worked on Coca-Cola’s script and the inspiration was the stitching on the back pocket of the jeans. The rest, as they say, is comfortable and durable history!

12

Pepsi: A logo full of energy

Image: Ja San Miguel

This article comes to an end with a classic brand. Pepsi’s logo has gone through dozens of iterations, but the current design—a red, white, and blue globe—is packed with meaning.

The wavy lines represent energy and dynamism, while the patriotic colors nod to its American roots, naturally. And if you were doubtful that it represents our country, you can read the 27-page redesign manifesto from 2008, which reportedly cost millions and came with a full explanation of its symbolism!

1

One World Trade Center

Image: David Vives

At a symbolic 1,776 feet, One World Trade Center proudly stands as America’s tallest building . Rising from the ashes of tragedy, this New York City landmark is a testament to resilience and unity.

Completed in 2014, it has been affectionately nicknamed the "Freedom Tower." Its sleek design features reflective glass that mirrors the sky, creating an ever-changing facade. The building houses offices, observation decks, and a museum dedicated to 9/11. Simply beautiful!

2

Central Park Tower

Image: Mason C

Central Park Tower, the world’s tallest residential building , reaches 1,550 feet into Manhattan’s skyline. Completed in 2020, it’s sometimes called the "Billionaires’ Row Tower" for its ultra-luxury apartments.

This architectural masterpiece offers jaw-dropping views of Central Park and beyond. It’s not just tall; it’s opulent, with a private club, pools, and even its own ballroom. If you’ve ever dreamed of living among the clouds, this is the place to do it (if you can afford it, of course).

3

Willis Tower

Image: Margo

Chicago’s Willis Tower, formerly known as the Sears Tower, was the world’s tallest building for 25 years (we did say there was some friendly competition going on!). Its 1,451-foot height dominates the skyline and has been a beacon of innovation since 1973.

The building’s unique design uses nine bundled tubes for extra stability against those famous Chicago winds. Visitors can step out onto The Ledge, a glass box extending from the 103rd floor, for a heart-pounding view. A true Midwestern marvel!

4

111 West 57th Street

Image: Parrish Freeman

Known as the "Steinway Tower," this ultra-skinny skyscraper is as much art as architecture. Rising 1,428 feet above Manhattan, it’s the thinnest skyscraper in the world and the fourth tallest in our country.

Its design nods to New York’s Jazz Age glamour, blending terracotta details with modern engineering. Completed in 2022, it houses luxury apartments that come with breathtaking views and equally jaw-dropping price tags.

5

One Vanderbilt

Image: Lukas Kyzur

Standing 1,401 feet tall, One Vanderbilt is a relatively new addition to New York City’s skyline. Completed in 2020, it’s located right next to Grand Central Terminal .

The building’s futuristic design is matched by its cutting-edge features, including Summit One Vanderbilt, an immersive observation experience. Its elevators take you to the top in a flash, and once you’re there, you’ll be treated to sweeping views of the city.

6

432 Park Avenue

Image: Miikka A.

At 1,396 feet, 432 Park Avenue is all about modern simplicity . Completed in 2015, it is one of the most recognizable buildings in the world.

ts grid-like windows give it a timeless look, but don’t be fooled—the apartments inside scream luxury. With amenities like private dining rooms and a spa, residents live the high life, pun intended! Love it or hate it, you can’t miss it.

7

Trump International Hotel and Tower

Image: Kenny Eliason

Chicago’s Trump Tower, standing 1,388 feet tall, is a gleaming addition to the city’s skyline . Completed in 2009, its reflective surface mirrors the surrounding beauty of the Chicago River.

This skyscraper combines luxury residences, a hotel, and fine dining. Its signature feature is the outdoor terrace, which offers stunning views of the Windy City.

8

30 Hudson Yards

Image: Frank Nürnberger

At 1,268 feet, 30 Hudson Yards is the centerpiece of New York’s futuristic Hudson Yards development.

Completed in 2019, it’s home to The Edge, the Western Hemisphere’s highest outdoor sky deck . The building boasts offices, dining, and even direct access to a luxury mall. Its sleek design symbolizes the city’s constant evolution. It has it all—just like the city itself!

9

Empire State Building

Image: Chris Barbalis

This may not be the tallest, but it certainly is one of the most iconic! The Empire State Building, at 1,250 feet, is a timeless symbol of New York City.

Completed in 1931 during the Great Depression , it was once the world’s tallest building. Its Art Deco design and iconic silhouette have graced countless movies and postcards. The city views it offers are simply unbeatable. No trip to New York is complete without a visit.

10

Bank of America Tower

Image: David Vives

Rising 1,200 feet in Midtown Manhattan, the Bank of America Tower is a green marvel. It was completed in 2010 and is one of the world’s most eco-friendly skyscrapers .

It uses innovative technology to reduce energy consumption and even collects rainwater. With its sharp, crystalline design, it looks as modern as its environmental features. This tower shows that sustainability and style can go hand in hand. Who knew going green could look so good?

11

St. Regis Chicago

Image: Andrew LaDeur

At 1,191 feet, the St. Regis Chicago adds a touch of elegance to the city’s skyline. Completed in 2020, its design is inspired by a flowing river , with undulating glass panels that shimmer in the sunlight. It’s a mix of hotel and residential spaces, with luxury oozing from every corner.

The building’s unique silhouette stands out in the architectural playground that is Chicago. If beauty were a competition, this skyscraper would be a top contender.

12

Aon Center

Image: Erol Ahmed

The Aon Center, at 1,136 feet, is a classic fixture in Chicago’s skyline. Built in 1973, it was originally clad in white marble, though granite replaced it later for durability. Its clean, rectangular design exudes timeless elegance.

Home to offices and observation areas , it’s a favorite among architecture lovers. You know how they are all about simplicity— the ultimate form of sophistication!

1

Cornhole

Image: Jon Tyson

Cornhole reigns as the king of backyard games, combining skill and strategy with just the right amount of casual fun. Originating in the Midwest , players take turns tossing bean bags at a slanted board with a hole in it. Points are scored based on where the bag lands, with a perfect shot through the hole earning the coveted "cornhole."

2

Lawn Darts

Image: Afif Ramdhasuma

Once banned for safety concerns, modern lawn darts have undergone a safety makeover, now often sporting darts with plastic tips. Players take turns throwing darts toward a target ring on the ground, with the age-old game focusing on accuracy and a steady hand, making it a favorite for those who enjoy a real challenge .

3

Bocce Ball

Image: Braedon McLeod

Hailing from ancient Rome but finding a home in American yards, bocce ball involves tossing larger balls towards a smaller target ball, or pallino . Similar to curling and other such games, the goal is to get your ball closest to the pallino, all while strategically blocking opponents' shots. It's a game of finesse and strategy, often accompanied by good-natured banter - and what good lawn game isn’t?

4

Horseshoes

Image: Meg MacDonald

Dating back to ancient Greece (through a similar game called "quoits," where iron hoops are thrown instead), horseshoes remain a staple in American backyard culture. Players aim to toss horseshoes around a metal stake, scoring points based on proximity. This game combines skill and luck, with each ringer celebrated as a triumph of accuracy and expertise.

5

Croquet

Image: Troy Taylor

With origins in 19th-century England, croquet has become a refined addition to American backyard gatherings. Players use mallets to hit balls through a series of wickets arranged on the lawn, blending the gentle pace and strategic gameplay to make croquet a favorite among those who enjoy a more leisurely but still competitive game.

6

Ladder Toss

Image: Meritt Thomas

Also known as ladder golf, this game involves tossing bolas (two balls connected by a string) onto a ladder-shaped structure. Points are earned based on where the bolas land—the top rung yielding the most points and the bottom the least. It's easy to learn but challenging to master, keeping players engaged for hours.

7

Giant Jenga

Image: Meritt Thomas

Jenga , upsized to giant proportions, adds a nerve-wracking twist to backyard game nights. Players take turns removing wooden blocks from a tower and placing them on top without causing it to collapse. With each move potentially deciding the tower's fate, just like its smaller counterpart, Giant Jenga is a game that demands steady hands and clear strategic foresight.

8

Tug of War

Image: Anna Samoylova

A test of sheer strength and teamwork, tug of war pits two teams against each other in a battle of brute force. Using a sturdy rope, teams pull in opposite directions, aiming to drag the other team over a designated line. A game as ancient as rope itself , it's a primal display of competitiveness and camaraderie that never fails to energize a crowd.

9

Potato Sack Race

Image: Diego Catto

Bringing back memories of school field days, the potato sack race is a lighthearted sprint that requires nothing more than a burlap sack and some open space. Participants hop their way to the finish line, competing for the thrill of the race and the joy of friendly competition . It's simple, silly, and undeniably fun—a perfect way to wrap up a day of outdoor festivities.

10

Spikeball

Image: Spikeball

A recent phenomenon, spikeball is a competitive lawn game that has surged in popularity, offering a fast-paced twist on traditional volleyball . Played with a small trampoline-like net placed at ankle level, teams of two hit a small ball off the net, aiming to bounce it in such a way that the opposing team cannot return. It's athletic, energetic, and ideal for satisfying competitive spirits on sunny afternoons.